Home

   Da Newz
   Lastest News
   Upcoming Gigs
   International News

   Da Music
   Albums
   Lyrics
   Reviews
   Articles
   Interviews

   Da Playerz

   Da Picturez

   Da Other Stuff    Links
   Wallpaper
   Message Board
   Sign Guestbook
   View Guestbook

   Contact
KL Style © 2000
§ It's A Nice Day To Be Alive - Review §

It's A Nice Day To Be Alive
Febuary 1998

Poetic Ammo is made up of four very talented young men who thoroughly believe and live for hip-hop music. After a long self-discovering musical journey, the four members, Yogi B, Land Slyde, C. Loco and Point Blanc, have at last completed a musical work of art that will most probably shatter all musical boundaries set by other hip-hop exponents. The album, aptly-titled "It's A Nice Day To Be Alive", is a brilliant mixture of Eastern and Western themes. The album showcases powerful messages that apply to Malaysian and Asian youths which are powerfully delivered in Poetic Ammo's immaculate rapping layered on intricate hip-hop rhythms. The hip-hop rhythms in this debut album is something of a musical event itself. The rhythms contain the basic hip-hop rhythms that are fused with Asian percussion rhythms that result in an exciting new sound. Poetic Ammo calls their music Asian Hip-Hop which is a perfect definition of their musical style.

The album producer, Yogi B, is extremely satisfied with the results of their long hard work. "We spent many hours in the Positive Tone studios, trying everything we can and every tool we can get our hands on to get a unique sound that can match international artists, yet be instantly identifiable as being Malaysian," he said earnestly. "I think, in many ways, we have come close to achieving that", he added humbly. It was quite a feat to achieve, a delicate balance of seemingly-opposing musical styles. But achieved it they have even though this achievement is not as important as the very fact that it was done in Poetic Ammo's very own way. The album can really only be identifiable as a Poetic Ammo album, with the only thread linking it to other hip-hop albums it the use of rap and basic hip-hop beats. For a debut group to have their very own sound at the onset of their musical careers is very commending indeed.

The tracks in the debut album are all written by members of Poetic Ammo themselves with the exception of the re-make of "Pun Kan Pat Leong", a Samuel Hui classic. The lyrics are pure and direct, the melodies stark and memorable.

In fact, the album has received very good response from the media and general public. Poetic Ammo as even awarded HITZ FM's Asian Artist Of The Month got February 1998, even though the album as only released on February 23. One major talking point of the album is that even though it is predominantly in English, the album also features tracks in Bahasa Malaysia, Tamil and Cantonese, strengthening its position as a true Malaysian album. It is a laudable effort by these truly Malaysian youths to be rapping in all the major languages of Malaysia (A stand-out track is "Valavvan", which delivers Tamil lyrics as never done before).

The album also features many from the Positive Tone family: Sam, Taj and Pot of Innuendo appears on a couple of tracks, Ahmad Izham Omar, Positive Tone's MD, can be found on keyboards on several tracks (even singing on one!), Paul Moss' musical presence can be felt throughout the album Uncle "Cahaya Pena", A&R Manager, plays a Malaysian radio DJ on one track, Laila, PR Manager, plays a drama host on a wonderfully-produced musical interlude and Kenny Tay, PT director, plays guitar on the Cantonese track. Also appearing: Flipside, The Monk, Sri Ram, Patrick Teoh, Paul Ponnudurai..........the list is endless!

The album was mastered at Bernie Grundman Mastering in Hollywood, chosen for their excellent touch on many great hip-hop albums, including the products of Death Row Records: Snoop Doggy Dog, Dr. Dre, etc.